David Magnusson’s compelling portraits offer a nuanced view on the Purity Ball phenomenon in America. During a Purity Ball young girls promise to live pure lives before God, and to remain virgins until marriage. In return their fathers sign a commitment promising to protect their daughters chastity. Sometimes rings are exchanged as a symbol of their vows. After reading about the Purity Ball phenomenon, Magnusson became increasingly captivated by the growing popularity of these homegrown rituals. Equipped with a large-format camera, he portrayed fathers and daughters who participated in Purity Ball ceremonies from 2010 to 2011 in Louisiana, Texas, Colorado and Arizona. Magnusson took the pictures at sites near their homes; in the suits and ball gowns they wore at the ceremony. I wanted to create portraits that were beautiful; images that the girls and their fathers would like to see hanging on their walls at home, while someone from another cultural background might experience the very same portraits in an entirely different way. For Magnusson, the project Purity is about investigating how the culture that surrounds us influences our values. By raising questions, rather than providing answers, Magnusson challenges us to map our principles as well as judgments.
About the Artist:
David Magnusson (b. 1983) lives and works in Stockholm, Sweden. He studied at the Nordic School of Photography Biskops-Arnö. He works as an artist and a freelance photographer for clients such as Save the Children, TIME Magazine and Svenska Dagbladet. David has received awards and honors from The Swedish Arts Committee, The Swedish Authors Fund, Picture of the Year International, Picture of the Year Sweden, and was also selected for the World Press Photo Masterclass. His first monograph Purity was published in March 2014 during a solo exhibition at Fotografiska, The Swedish Museum of Photography, in Stockholm. Purity has received several awards and has been featured in international media such as The LA Times, Huffington Post, The Guardian, TIME Magazine, Der Spiegel, BBC, Lenscratch, Slate Magazine, and The Daily Mail.
About the Publisher:
Max Ström is a high end Publisher of illustrated books specialising in the fields of Photography, Art and Culture. With an emphasis on originality and quality Max Strōm has a very strong reputation for best selling trade titles.